Reactee

A recent Springwise article spotlights "dialogue t-shirts" like the Reactee. A message (personal slogan, question, cause) is printed on a t-shirt, along with a keyword and number to use for text messaging. If you have a reaction, you send a text and then receive a return message from the wearer of the shirt. The wearer can edit their return response—a DJ lists her upcoming gigs, an Obama fan rotates reasons for her politics, a sports nut sends back recent scores and future games... In savvy hands, these shirts could be wonderful tools for ad campaigns or personal visibility—you could even use them to hunt for work (one shirt asks "Need a dog walker?" but could easily say "Need a designer?"). Another way for designers to initiate communication.