Everything's coming up Helvetica

A week ago, the Helvetica movie had a smash New York premiere. Michael Bierut, who stole the show, talks about the film. Meanwhile, over at Speak Up, Armin Vit has some mixed feelings. Personally, I loved it—and, bonus, we all got a cool Veer Helvetica notebook with admission.

Just can't get enough Helvetica? Kottke recently held a Helvetica haiku contest. And the MoMA launches a Helvetica exhibition to celebrate the typeface's 50th anniversary and acquisition to the museum (hear that, it's modern art!).