The Alchemists

Advertising icons Lee Clow, George Lois, Phyllis K. Robinson, Hal Riney and Dan Wieden are the focus of an upcoming film by Doug Pray called The Alchemists. Pray insists that "this is not a historical documentary or a tribute, and it's not an analysis of the perils of consumerism and thought-control. It is a film about creative rebellion, and how all-powerful art springs forth from deeply personal, psychological sources and the need for change… even in advertising." The trailer is available to view. [via Jason Santa Maria]