Thank You For Smoking

What a surprise it was to enjoy the film Thank You For Smoking from a design perspective—I'd heard the film was smart and funny (which it was), but it was creatively interesting as well as just flat out entertaining. From the cigarette-branding extravaganza of the opening title sequence (created by Shadowplay Studio and available to view online), to the quirky use of iconography, to blurbs of dialogue relating statistics about how consumers process info (I think he said that 80% need images to process while only 20% actually read type)... design is definitely part of the Spin. Worth a watch!
View trailer
Official site

UPDATE: Fontspotting: Typographica attempts to identify all the typefaces used in the Thank You For Smoking titles.