McDonald's Sundial Billboard
Interesting, though flawed, idea: McDonald's has set up a billboard that functions as a sundial in Chicago. The sun creeps through the breakfast menu towards a burger n' fries. Kind of cool... except for the fact that the earth's orbit around the sun will render the whole thing useless in just a few weeks. Pesky earth, can't stay in one place, interfering with advertising and global McDomination... [via Gizmodo]
posted by kate at 10:28 AM
4 Comments:
Obviously you have no clue as to the orbit of the earth around the sun, as the relative position of the items on the billboard can remain constant-it is only the length of the shadow that will need to be adjusted
Er, obviously you are the one without a clue, dear anonymous: "The McDonald's ad agency searched far and wide until it found a billboard with just the right angle to take advantage of the sun's rays. The billboard made its debut on Friday, and it will stay in place until next month; by then the shadow angles will have changed so much it will cease to work properly." There are times printed on the billboard. Read the source article.
Has bring about an attractive locate due to the fact that fans of "animated"
Settle it was suitable to me :)
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