Adidas Adicolor

Yes, another Adidas post, but this is cool: Adicolor has returned. Adidas has brought back the DIY color concept it originally launched in 1983, and apparently people are loving it. Whether or not you're in it for the kicks, the site is fun and it's really interesting to see what people are doing with color when given a blank slate. The "inspiration" photo gallery alone makes the whole site worth visiting. www.adidas.com/us/adicolor